Lets look at some 10 Tips on how you should Comment on Social Networking Sites:

Be Human First: If you are engaging yourself in Blog or Forum or any consumer driven community, don’t even think about selling your company or don’t even try to blow your Big Fat Trumpet, UNLESS you feel it will be appropriate and useful for someone who will read it.

Apply Common Sense: Never Rush, take pause and think before you comment or Share your Opinion on Social Networking Sites. If you are in doubt, DON’T DO IT. Simply consult with someone superior or more experienced in Social Media Marketing.

Be Transparent: Do not Hide your identity, people don’t want to interact with someone who is anonymous. If you replying to someone’s post, or tweet or even on Blog please use your real name. Identify your employer if your post involves a company.

Give Respect: If you disrespect others, sooner you will be ignored by the community. You posts or comment will go viral in no time and spread negativity amongst others. Hence when you disagree with other’s opinion, keep it appropriate and polite.

Don’t Burp When It’s Not Your Turn: Don’t try to be a spokesperson of community which is not driven by you. Social Networking community is consumer driven, hence learn to participate and not try to steal the show. However, if you need to roll out company’s message to the end consumers, then roll it out in very suttle and appropriate manner.

Respect confidential information: Be extremely careful in what you disclose to the end consumer. Don’t get carried away with the flow of community and leak any confidential information about the company which consumer shouldn’t know about.

Copyright Applies: Don’t ever use any text, content or image that you found on web. There are some strict laws to protect Intellectual Property and I am sure you don’t want anyone to sue you or your company for that. Even if you want to use someone else’s content then do only with consent and permission of the other person who owns that content.

Know more about Community: Always listen before you participate in the conversation happening on community. If you jump without your research on particular community, you will never be able to participate in it in such a way that members listen or follow your posts. Learn how you want and will contribute to the community.

Brand Yourself Well: Your Profile Picture, Introduction decides on how consumer will look at you. Keep the username or twitter handle appropriate to your business so that others know with whom they are getting introduced to and what kind of conversation can be expected from you.

Stay Focused: Keep your objective pinned right in front of you, know the reason why you are getting into this. Identify what parameters you will consider to measure the success of your social media presence and what it would look like. Ensure that your objectives are beneficial not just for your company but also for the community.

Be Consistent: Consistency Build trust. Don’t be an effervescent in terms of your presence on social networking sites. Don’t be ON and OFF in terms of responding to questions or queries raised to you by the community.

Below mentioned is the diagram which will give you brief about assessment for responding to the comments.

Cheers!

Love you all!

Mohit Laamba

The iProspect study asked users what prompted them to search online for a particular company, product, service or slogan. The results were:

• Television advertisement: 44%
• Word of Mouth: 41%
• Magazine/Newspaper Advertisement: 35%
• Radio: 23%
• Billboard: 13%

The reason why I have always spoken about Integration of Online with Offline Marketing is because it allows you to scale the Engagement between your Target Audience and your brand and definitely creating Loyalty. This also increase numerous opportunities for you to convert your Target Audience into your customer and then become your Brand Advocates.

Your offline and Online marketing campaign should always marry each other, for you to really take advantage of reaching your entire target audience. Below mentioned are only few ways to keep that consistency in your campaigns, no matter which medium you use whether your website, social media, flyer distribution or Canopy at any mall.

Think About Apple, when you see an Apple with a Bite out of it, you immediately recalls the brand no matter where you came across it. They use their logo in every communication whether happening on Social Media, Advertisements or any other Public document, it just NEVER DEVIATES.

Consistency is one of the important factors to Build Trust. If you can include your offline campaigns designs and theme in your online presence then you are a step ahead from your competition in understanding the importance of “Integration of Online with Offline”.

Basics of Integration:

Your offline communication should always have:

a) Website URL

b) Social Media URLs(Facebook,Twitter, YouTube, Blogs)

c) Foursquare (If you have presence in Bricks and Mortars format)

d) QR Codes: This is something that is specific to SmartPhones however this really differentiates the companies who are at-par with companies who are still lagging behind.

Your Online marketing campaigns should also be well integrated with your online assets (Facebook and Twitter To Website; Facebook to Twitter; YouTube to Facebook or Website; Blog to your Facebook or Website), the permutation and combination could be numerous.

Match the Look and Feel: Use your brand colors, fonts, and any other identifying elements that you have used in your Offline Communication or Visa Versa. Of course, not all marketing materials should look exactly the same; the idea is just to make customers recognize you no matter where they see you, whether it’s in a magazine ad or an online banner ad.

Sign-up OR Subscribe: You can integrate the sign up form in your emails and other online communication, for your customers to receive catalogues or any other information on Print Version. And if you sending your monthly newsletter to your existing audience in print version, ensure to add your online asset in those mailers.

Integrate PPC and SEO in your Campaigns: When you are planning your offline campaigns or any TV ads, planning purchase of relevant keywords and terms via Pay per click campaign should be your one of the important objectives. The research shows that there is high number of search queries on search engines which are driven by offline campaigns. This will helpful to target those customers who are searching for your brand on search engines either because they have seen/heard part advertisement or you have created a curiosity in them to know more about your brand or product and services.

The iProspect study asked users what prompted them to search online for a particular company, product, service or slogan. The results were:

• Television advertisement: 44%
• Word of Mouth: 41%
• Magazine/Newspaper Advertisement: 35%
• Radio: 23%
• Billboard: 13%

Add products and Services to your Website: Ensure that the products and services which are getting promoted Offline and Available to browse through on your website or other platforms that you use to Broadcast your Products and Services.

Use Specific Landing Pages: Now this is important… If you want to measure the performance of your campaigns, then create and promote landing pages relevant to the campaigns that you are running. You can design and create landing page which is specific to the activations that are happening through Offline Marketing, and this landing page is dedicated only for that campaign. Not only performance of the campaign but this will help you to get data and online behaviour(visitor flow through google analytics) of your customers.

Do Not Ignore Mobile Devices: Looking at the Growth of Mobile users over the years, integrating QR codes with your print advertisements is really a great opportunity to optimize your campaigns. This will create another channel for your target audience  go directly to your mobile based website and learn more. This will also help you to generate database of users who have visited your mobile based website and opportunities to engage with them in future.

You can also create interactive short codes for your brand which will help you to engage your customers with your brand and stay updated with latest information.

Location Based Marketing: Location Based Marketing is the best example of Integration of Online with Offline, however we yet have to see the most powerful and creative use of Location Based Services. The challenge today is not integration of Location Based Marketing with your offline presence, instead we need to bring together data Silos and bring more contextual offers based on the data we receive from various channels, past purchase behaviour and offline marketing events in particular location. This will allows small businesses to deliver coupon offers and deals to users within a specified geo-location.

Define Purpose: Don’t set your company up for Failure by not defining the purpose of such integrated approach, and by this I mean “Don’t just get traffic to website or specific landing page, ENGAGE WITH YOUR CUSTOMERS”. By capturing their contact info, you now have the means to engage with them on a greater level through email and social networks.

Reward the Audience: Do not forget to reward your Audience for showing interest in your Brand, and coupons could be the ONE OF THE BEST way to do it. Distribute coupon code online, which can be redeemed at all your retail outlet spread across Nation or Even International and there are numerous ways to distribute your coupons. And if you use Facebook to do that, it will also give you the data of number of people engaged with your brand on Facebook.

Integrating online and offline marketing activities is not a rocket science, all you need to do is research and go, and creatively augment the physical world to complement the digital behaviour of your consumer which will deliver amazing results.

Cheers Mates!

Love You All!

Mohit

Search engine optimization optimization is often a technique during which an internet site is intended to acquire favorable internet search engine rankings from well known search engines like google and yahoo. This could be reached inside of a selection of unique techniques and exceptional Search engine optimization approaches mix many different various approaches to complete just one properly orchestrated Web optimization marketing campaign. You will discover quite a few components to take into consideration when making an attempt to optimize your internet site for search engines like google and yahoo. This might consist of key phrase density, prominence, META tags, titles and inbound one-way links. Keyword density is probably the most popular Seo procedures and primarily requires making use of pertinent search phrases frequently inside the articles of the site to show the relevance of those keywords and phrases to your site. It is crucial for the reason that search engines like google and yahoo are probable to reward sites with exceptional key phrase densities with favorable internet search engine rankings in order to deliver Net consumers using the most related internet websites for individual search terms and conditions.

The prominence of keywords also needs to be regarded as. This incorporates how shut the search phrases are positioned for the commencing of your website. The widespread mistake with this strategy would be to imagine the primary opportunity to incorporate key phrases is while in the 1st line of observable text around the website. This is simply not accurate since search engines like google crawl the code of the web page versus the obvious information to the site. This implies there are a number of possibilities to include applicable keyword phrases prolonged before the exact noticeable information over the web page. This might involve the code for that title in addition to the META tags. Company entrepreneurs who notice the likely for incorporating keyword into your code acquire a bonus about rivals who only include search phrases to the content on their web-site.

A different spot of concern which happens to be crucial for people who are interested in Search engine marketing is inbound backlinks. Inbound back links are primarily one-way links which reside on other sites and direct targeted traffic towards your internet site. These hyperlinks are thought to be vital simply because a lot of search engines like yahoo location a price on inbound links because they are essentially an example of 1 web page recommending a further site. On the other hand, when getting inbound links it is important to do so from other web-sites which rank properly with serps due to the fact numerous search engines like google and yahoo take into consideration the rank in the genuine website when figuring out the value on the inbound link.

Given that BizziBiz has briefly discussed a few of the major principle of Seo, were going to illustrate why it is important to optimize your internet site from the initial put. Seo is so important since most Web people highly worth the final results of engines like google and they are very likely to only go to to rating sites whenever they search for a selected key phrase. Net customers have confidence in serps to serve by far the most appropriate content material initial and so are as a result not likely to go to websites which dont drop on the first or second web page of research outcomes. What this means is websites which rank perfectly primarily are getting an excellent offer of totally free marketing from search engines like yahoo that area their web site within a vital placement. Site homeowners who really dont make investments time into their internet websites miss out on the excellent offer of possible net visitors.

I have reasearched many companies for my Digital Marketing and I have found BizziBiz to be the only full service soultion.

“Social Media” is blend of some of Digital Platforms that allow users to come together online and initiate, participate and evolve conversations; share information with their peers. The information shared is not necessary text; it can be through video, image, audio and other media. And this is what has evolved the importance of CONTENT and USER GENERATED CONTENT. Today any platform which people can use online to interact is Social Networking.

Then why it has become an Important Medium for Brands? (Read the Post on “Join The Conversation”)

What people are doing online?

People are using online platforms to interact with their peers, recommend or share existing content, review and rate products and services, pursuing hobbies, interests and passion, discussing trends, hot topics; sharing experiences; infact they are doing anything that can be shared or distributed through digital platforms.

Social Media is nothing new

Biggest misconception about “Social Media” is that it’s a new phenomenon. Online interaction has been around since the beginning, in the form of Bulletin board services, early internet discussion board, real time chat or Chat rooms, emails, forums. All these platforms have actually got the discussion to the people who are available on the WEB-“Social Networking”

The only thing that has changed is its reach and penetration of these platforms, the ease and convenience of these platforms, the usability of these platforms(which was only limited to someone who had technical skills); ADOPTION of these platforms by people in their everyday life and importance of Peer to Peer Interaction, which is also evolving User Generated Content.

Socializing is in our DNA

Human is Social Animal, and its need to socialize (interact with other people) is Hard-Coded in our DNA, which has helped Social Media Evolve. We are biologically programmed to be Social and Gregarious Creatures. Social Networking reflects Who We are, What We Want, What We Like, How We React, that’s one of the main reason why many of us find social media so compelling.

Don’t be Afraid of Social Media

Compelling it may be, but still for many Brands it’s a scary to dive into openly interactive, consumer dominated, anything-goes platforms. The main reason is because the rules here are not dictated by Brand but by Consumers. This medium is not controlled by Brand, but by consumers. Its unpredictable and Dynamic, one wrong move and that will be spread like Wildfire.

Worrying? Yes for those who don’t respect their consumer or who doesn’t value their opinion and respect their voice.

Marketing as an industry is and will always be about the people; understanding them and communicating with them. And Social Media provides the platform to do that DIGITALLY.

Different Forms of Social Media

• Social Networking Sites – Facebook.com, LinkedIn.com, MySpace.com
• Micro-Blogging Sites – Twitter.com, Jaiku.com (google acquired)
• Forums and Discussion Sites – groups.yahoo.com, groups.google.com
• Social Media Submission Sites – Digg.com, Reddit.com, Sphinn.com
• Social Bookmarking Sites – Delicious.com, Stumbleupon.com
• Wikis – Wikipedia.org, Britannica.com
• Blogs – WordPress.com, Blogger.com
• Media Sharing – Flickr.com, YouTube.com, Picasaweb.google.com
• Reviews and Rating Sites – Mouthshut.com, TripAdvisor.com, Amazon.com

Do you Listen to your customer? Do you take their opinion, feedback, ideas and criticism? If yes, you are ahead of game, if not, then boy you are in deep trouble. In the past, marketers have dominated the media; they were focused on delivering a particular message to their predefined target audience, eliciting a specific response from their consumers. However things have changed now and all the credit goes to rapidly increasing interactive nature of internet. The way people are connecting with each other, sharing information with their peers, all of that has changed and is still evolving with time and new platforms that are provided to them.

Marketing too has evolved rapidly, and has become more of Conversation than just a lecture. Brands have started realizing that and now participating in conversations with their consumers, and if they want to be part of communication they need to be a good “listener”. Listening isn’t a trait marketer traditionally renowned for, like consumer research, consumer survey, focus groups, where consumer’s role was passive recipient of information peddled by marketers. Brands need to truly embrace the opportunity presented by “Web 2.0 and Beyond” to listen to what consumers are talking about their Brand, their Industry and the world in General through platforms available online.

Today there are many platforms available which Brands can use to foster a much more productive and meaningful relationship with their customers and gain powerful insight into their perceptions of their products, services and brands, and allow them to contribute and collaborate in their business in ways that were never possible before. And it can be done through Blogs, Social Networking Sites, Online Discussion Forums, Review Sites, Wikis, Social Bookmarking.

Brands need to REALIZE that their Target audience is no longer an Audience at all, they are now active PARTICIPANTS. Today consumers are empowered to constantly evolve debate; and it’s a debate in which as a Marketer can’t afford to sit on the sidelines…. Hence THEY NEED TO JOIN THE CONVERSATION.

Summarizing Benefits of Joining the Conversation

Deeper engagement with customers

Getting insights not available any other way

Your customers are online already

Stay Informed: Helps to you to find out what customers are saying about your brand, industry, trends related to your business or world in general. Knowing your customers is Key to effective digital marketing.

Influence the Influencers: People who have gained trust and respect of their online peers and who are most active on Social Media Circles are the element of your target audience and will be knows as Influencers. If you are successful in fostering their good opinion about your Brand, it can have great impact on your online reputation.

Nurture Brand Advocacy: “Bird in Hand is Better Than Two in Bush” fits the best here. Don’t ignore those who already have positive attitude towards your brand. If you are successful in engaging positively with these people, you can nurture passionate brand evangelists who will voluntarily advocate your Brand through Online Social Media.

Pass It On: The most important benefit of Social Media is “its power to go Viral”. It’s never a Brand or Celebrity or People who go Viral, its ALWAYS the CONTENT Posted by Them. Whether is a Video on YouTube, Post on FaceBook, Tweet, Image on Media Sharing Sites/Social Networking Sites, if it HITS the right note, it’s suddenly and definitely EVERYWHERE. And if you get it right, there is no better way to promote your business, because even online, word-of-mouth marketing is the Queen and CONTENT is the King.

Builds Your Reputation: By engaging proactively (remember not just reactive approach) you will appear as responsible and responsive; this will really help you to build your reputation as an authoritative and helpful Brand in your field of expertise.

Level The Playing Field: Using traditional or Offline Mediums like market research and surveys, target groups to gauge customer’s sentiments are expensive and beyond the reach of smaller business( in terms of expense to conduct such surveys). Now any Brand can immerse themselves in Social Media to find out what customers are talking about and how they feel, with minimal financial expense.

The Wisdom of The Crowd: Harnessing the collective intelligence of online communities in indeed a Smart Strategy Brands can adapt. This practice can really help Brands to find solutions to some of their challenging business problems. Getting these inputs, solutions from online communities can really be affordable and cost effective

Love You All,

Mohit Laamba

As we all know by now that Social Media offer great opportunities for interacting with consumers and create brand awareness. But on such platforms it’s very critical to understand what you are doing, because the rules here are not dictated by Brand but by Consumers.

This medium is not controlled by Brand, but by consumers. Its unpredictable and Dynamic, one wrong move and that will be spread like Wildfire.

However there is no Rocket Science required behind engaging with your consumers or building relationship, its sheer common sense. Most important thing to remember is this is SOCIAL media, where people interact and share information and content with like minded people.

They are not interested in your Sales Pitch at all. They want something that can turn them ON – like interesting, fun, informative Content. In Social Media it’s not about sending your message but it’s about inviting response.

Define and Refine your Strategies through What You already Know and What you will learn: You already know who your customers are, where are they online, what they like to do online, but that doesn’t mean you go Blind. Use this knowledge to define your strategy and refine it with your new learning about your customer and their behaviour.

Do Some Research, with IQ (intelligent quotient), EQ(Emotional Quotient) and CQ(Customer Service Quotient):  Do some more research on their Customers, what are they doing online, why they are using particular platform, are the already engaging with your competitors, why are they engaging with your competitors, what kind of content influences your customers. This will help you to create strong base for your strategies.

Hold Your Horses, Cowboy: Have clear plan on what you are going to do, whom you are going to engage with and what are you expecting in return. Define your goals whether is Transactional, Transitional or Brand Awareness. Identify to measure your performance, there is ocean of such tools, you need to select what works best for you, gives value for money and most importantly authentic data. However don’t stick to what you have penned down, be flexible and modify your strategies according to response or feedback from your target group.

Be A Wanderer: Before you jump in Social Media, have look around, be a wandered without contributing anything. Familiarize yourself with other social media sites, tools that you are planning to include in your strategy. This should be done because community behaves differently on different sites, for example “Mr. A” would not behave in the same way on LinkedIn as he behaves on Facebook, even though both are Networking Sites.

I am Not as Big as Bill Gates, but I am Honest and Authentic: Don’t go on Social Media pretending something or someone you are not, this will take you viral on web for all wrong reasons. Be authentic in providing any information to the consumer, be open to feedback and response, even if they are negative, and acknowledge them with positive approach.

Act with Passion and not Obsession: Many Brands fail here, they project themselves as the God’s in their own industry, they have guts to come online and ignore customer’s voice and response. Their posts and updates are more about their achievements, sales and self-promotion, rather being it consumer centric and engagement driven (fun, interactive and informative) posts.

Be Relevant, Interesting and Relevant: Everything you do should add value to the community, as well as moving you towards your business goals. Be helpful, be constructive, be interesting and entertaining. In Social Media Brands Should Engage with community with Audience terms and not theirs (Brand’s).

Don’t be a Spammer, they have button to IGNORE/BLOCK you: Spamming is not Conversation, In Social Media it’s not about sending your message but it’s about inviting response. SPAM invites only NO or NEGATIVE response, hence don’t jump Social Media sites just to Spam with Mass Posts with links in it. Don’t Spam with posts talking about your products and services or why your company is best, you will be SIDELINED soon and be hidden from their (audience) feeds.

Respect Rules: Read and abide by the rules and policies of sites that you are using in your social media strategies.

Respect People: Always be respectful to people you interact with online, however that doesn’t mean that you agree to whatever they say; healthy debate is always appreciated on social networking sites. Even when you disagree, always be polite and respectful to other, because they have right to their opinion as you do have to yours. NEVER get personal.

Respond to feedback: Social media is dynamic and unpredictable; you expect the best but prepared for the worst. Always acknowledge any positive feedback or response with gratitude and let them know you appreciate their response. However even if you get negative response of feedback, acknowledge it with positivity and show them how you have incorporated the feedback constructively.

Have some more rules to Share? Please contribute through comments… much appreciated

Love You All

Mohit Laamba

The Portal is under development; hence you will not be able to get any sneak peak.

Guidelines:

• This is an open and competitive process.
• Proposals received after 18:00 IST, 24, Friday 24, 2012, will not be considered and will be returned unopened.
• The proposal must contain the signature of a duly authorized officer or agent of the company submitting the proposal.
• If you wish to submit alternate solutions, please do so.
• The price you quote should be inclusive of Service Tax and other surcharges.
• If your price excludes certain fees or charges, you must provide a detailed list of excluded fees with a complete explanation of the nature of those fees.
• If the execution of work to be performed by your company requires the hiring of additional skilled manpower on contractual basis you must clearly state this in your proposal. Your employees must be identified and the work they will perform must be defined.  In your proposal please provide the name, and contact information of the employee hired for this project on contract basis. We will not refuse a proposal based upon the use of contractual employees; however we retain the right to refuse the contractual employees you have selected.
• Provisions of this RFP and the contents of the successful responses are considered available for inclusion in final contractual obligations.

Click The Link TO DOWNLOAD The Request For Proposal(RFP)

Thanks & Regards

Mohit Laamba

Head- Digital Marketing

+91-9958823316

Company Profile

MindShift Interactive (www.mindshiftinteractive.com) is the parent company of MindShift Metrics & Mi

MindShift Interactive is an Insightful Digital Outreach powerhouse that provides Digital Marketing solutiosn to businesses, backed by data & an understanding of the consumer.

Our campaigns promise to be impactful, innovative and, most of all, sustained!

Team:

The MindShift Interactive team brings in years of experience in marketing, advertising, research, psychology, media and sales to ensure your business approaches Social Media with a combination of insights and innovation.

We put it all together right from predicting your next Social Media Strategy to understanding consumer behavior and providing intelligence about your competition.

Clients: We have created a digital outreach for some of the big names within FMCG, Hospitality, Banking, Recruitment, Apparel, Lifestyle, Dot com, Human resources & many more…

Career opportunities:

We offer a career that allows you to learn, lead and grow, whilst also ensuring you balance it with some fun.

Get in touch with us: contact@mindshiftinteractive.com

MindShift Interactive believes in offering keen learners with an opportunity to be nurtured by our Experts. We have a lot of options for you until you find a MindShift that you truly believe in.

Job Openings in DETAIL

1. 1.     Position – Social Media Executive

Job Description –

-          Creation & Execution of online campaigns outlined for a specific client account (e.g. Initiating social conversations, set up and management of a blog on behalf of client, etc)

-          Creation of engaging content for brands handled

-          Staying tunes into new developments within social media platforms (facebook, twitter, youtube, linkedin, etc.) to enhance execution & strategic developments

-          Usage of tools towards understanding social media outreach & consumer mindsets

-          Constant trend watching & innovating with clients handled

-          Complete ownership & management of client accounts assigned

-          Build & Manage relationships with influencers across social media

-          Organize meetups with key opinion leaders who blog, tweet, etc.

Required Skill Sets –

-          Undergraduates in communications oriented disciplines (BMM, BMS, BA, BCom)

-          Knowledge of Social Media platforms (facebook, youtube, twitter, linkedin, blogs, etc)

-          User of social media tools (must be active on 1-2 platforms or a keen learner)

-          Strong written and communication skills

-          Ability to ideate and liason with clients and the team in a confident manner

-          Proficient with Microsoft Office & Powerpoint

Additional Requirements - (preferred but not mandatory)

-          Past experience in a communications-oriented sector (PR, Advertising, Direct Marketing, Social Media, Digital Marketing)

-          SEO or SEM experience or qualification

-          Ability to use at least one image editing program (Photoshop)

1. 2.     Position – Business Development Executive

Job Description -

-          Execute sales targets of the company through constantly contacting prospective clients and arranging meetings

-          Build database of prospective clients and study their current state within social media

-          Handle new client pitches, ideation and billing (Strategy + Presentation)

-          Conceptualize and build strategy for pitch specific to each client, ensuring optimum use of Social Media tools

-          Managing Social Media Executive’s relationship with clients

Required Skill Sets –

-          Undergraduates in communications or management oriented disciplines (BMS, BMM, BCom)

-          Knowledge & Usage of Social Media (any / all – facebook, youtube, twitter, linkedin, blogs, etc)

-          Confident in meeting and influencing people

-          Ability to create pitches with strategy

-          Excellent written and communication skills

-          Ability to ideate, liason and be a confident negotiator and team player

-          Proficient with Microsoft Office, PowerPoint

Additional Requirements - (preferred but not mandatory)

-           Past Experience in sales, business development or account handling

1. 3.     Position – Web/Graphic Designer

Job Description -

-          Work collaboratively with project team to understand requirements of the project

-          Interpret creative briefs, wireframes, and specification documents, and translate into interactive designs

-          Communicate status and stages of design to Project Team

Required Skill Sets –

-          Minimum 1 year experience in web /graphic designing

-          Proficient with Photoshop, Dreamweaver, Flash, HTML, CSS, Javascript

-          Knowledgeable about WordPress, Joomla, Drupal templates and customization

-          Proficient with Windows OS

Date: Mar 15th & 16th, 2012 
Location: Delhi
Venue: To Be Announced Shortly
Fee: Rs 15000 (+10.3% service tax)
Early Bird Discount: 15% Till Jan 31^st 2012

Group Discount (can’t be combined with any other discount)

• 15% discount for 3+ registrations

For Agenda: Click Here

Who Should Attend?

• Sales and Business Development Professionals
• Advertising & Marketing Professionals
• Brand Managers and Media Planners
• CXOs
• Entrepreneurs
• Digital Marketing (SEO, PPC etc) Professionals
• Web Strategists

Key Promises

• Why should every business care about Social Media?
• Insights into how other Businesses are Succeeding (as well failing) using Social Media
• How to develop and execute a successful Social Media Marketing Strategy?
• Why, what and how of leveraging various Social Media Channels (Facebook, LinkedIn, Twitter)
• How can you measure ROI of your Social Media Marketing campaigns?
• Social Media Marketing Toolbox to move rapidly and profitably against Competition

Pre-requisites

• Account on LinkedIn, Facebook and Twitter. If you are not an active user – start using them actively for atleast 1 week before your workshop.

Notes - Please ensure that you carry your laptop to the event. All the new Facebook communities launched during the workshop as part of exercise will be done for training purpose only and will remain properties of Digital Vidya.

Date: Feb 23 & 24, 2012 

Location: Mumbai
Venue: To Be Announced Shortly
Fee: Rs 15000 (+10.3% service tax)
Early Bird Discount: 15% till jan 31

Group Discount (can’t be combined with any other discount)

• 15% discount for 3+ registrations

For Agenda: Click Here

Who Should Attend?

• Sales and Business Development Professionals
• Advertising & Marketing Professionals
• Brand Managers and Media Planners
• CXOs
• Entrepreneurs
• Digital Marketing (SEO, PPC etc) Professionals
• Web Strategists

Key Promises

• Why should every business care about Social Media?
• Insights into how other Businesses are Succeeding (as well failing) using Social Media
• How to develop and execute a successful Social Media Marketing Strategy?
• Why, what and how of leveraging various Social Media Channels (Facebook, LinkedIn, Twitter)
• How can you measure ROI of your Social Media Marketing campaigns?
• Social Media Marketing Toolbox to move rapidly and profitably against Competition

Pre-requisites

• Account on LinkedIn, Facebook and Twitter. If you are not an active user – start using them actively for atleast 1 week before your workshop.

Notes - Please ensure that you carry your laptop to the event. All the new Facebook communities launched during the workshop as part of exercise will be done for training purpose only and will remain properties of Digital Vidya.