Commerce

E-Commerce in India – From knick-knacks TO Consumer Durables and Electronics

E-Commerce in India – From knick-knacks TO Consumer Durables and Electronics

Fabmart and Firstandsecond.com wanted to be the Amazon — the giant book store — of India. Rediff was selling knick-knacks on its e-commerce channel. Sify too had joined the bandwagon. Apnaloan was promising to ‘sell’ loans online. Shaadi.com...

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Digital Marketing and eCommerce

Digital Marketing in ecommerce As far as India is concerned, the Digital Marketing and ecommerce industry have started seeing their good times. As the need is growing its needless to say that spends on Digital Marketing are increasing, however returns are equally rewarding.

You might ask, why am I...

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